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STRATEGIC PR FOR RURAL BUSINESSES IS VITAL

Businesses in the countryside are showing great resilience in these testing times and with clever use of strategic PR for rural businesses they are winning valuable goodwill which, along with the positive use of social media, they must ensure continues post Covid-19. Many farm shops and rural outlets have adapted their operations to run doorstep […]

MARKETING FOR FARM DIVERSIFICATION

As more farms are facing the financial crunch, many are looking to diversify and explore new and different options to sustain their businesses and bring in revenues.  Marketing and PR play an important role in supporting these businesses and helping them reach their full potential. One such example is the growing of cannabis for both […]

DIVERSIFY, BUT TELL YOUR STORY WELL

Adding income streams through diversification projects is focusing the business brains of many farms and estates in this post-Brexit landscape. And while a new farm shop, glamping enterprise or festival requires concentrated attention, it’s also vital to think about PR and marketing for your rural business to actually tell customers about your rural business or […]