Harvest Time?

Why are PR agencies always so busy in September?  Maybe it is ingrained in the British psyche that, like school, works starts again in September.  Is it that clients are invigorated after a summer break or perhaps it’s just harvest time when opportunities ripen? 

Who knows?  Either way there are no complaints – it’s great to see the team motivated, some exciting opportunities in hand and the reaping of some great results. 

Some food for thought though.  I am increasingly hearing from clients that companies want experienced, affordable and capable support right there on their doorstep.  As such I can’t think of a better time to be a PR agency in Chester, Liverpool or Manchester as businesses reject some of our over priced siblings from London as they build genuine relations with more local and affordable PR and marketing agencies.

Despite speaking on behalf of a number of companies, this time I am speaking for myself when I question whether the “economic downturn” has influenced this pattern.  It seems that this harvest time, locally sourced goods and services are certainly much more on the menu?