PR Campaigns Of 2022

Over 60 Of The Best PR Campaigns Of 2022

As PRs, we always keep one eye on the industry and love seeing what businesses get up to day in, day out. Our morning chats in the office are often those of what creative pieces we’ve seen doing the round-ups, and as marketers we know it’s always important to stay on the ball with the latest trends and most creative ideas.

What if we had a place that rounded up all the best PR campaigns of 2022?

Did you know our Account Manager Jess has an award-winning PR blog? Her most popular posts include roundups of the best PR campaigns she’s seen each month, and this month she put together a list of all the ones that caught her eye in 2022. The result was a comprehensive list of 62 brilliant stunts and marketing efforts from all over the world. You can read the full blog by clicking here, but we’ve included the list below – for all the inspiration you need going into the new year!

62 Best PR Campaigns Of 2022

  1. Rising Benches | City of Copenhagen
  2. Solve for Tomorrow | Quentin Devine & Samsung
  3. A Flooded East End | BBC1
  4. #SupportIsEverything | Adidas
  5. Free Calls To Ukraine | BT
  6. No Love Island Fast Fashion | ITV & eBay
  7. A Road Made From Nappies | Pura & NappiCycle
  8. Little Miss Waste Less | Ecover
  9. Reverse Advent Calendar | Tesco
  10. Celebrities’ Tweeted Dreams | Twitter
  11. He’s Coming Home | Women’s Aid
  12. After Life Benches | Netflix
  13. The Weight Of Mental Health | GymShark
  14. Inclusive Barbie Dolls | Mattel
  15. Boris At The Job Centre | Madame Tussauds
  16. Nappy Recycling Trial | Pura & NappiCycle
  17. “As If Nothing Happened” | Alper Yesiltas
  18. #ColoursOfLove | TBWA Paris
  19. A Lettuce Outlasts Liz | Daily Star
  20. Bye Bye Bounties | Celebrations
  21. Are They Smiling At Me? | Paramount
  22. Sponsors Of Qatar FC | DuoLingo
  23. Ask For Henry | Morrisons & Heinz
  24. The Chicken Big Mac Launch | McDonald’s
  25. Crystal Bras | Pour Moi
  26. Hotter Than Nandos | Nandos
  27. Promoting Mishap Tweets | Specsavers
  28. Same Gender Caterpillars | M&S
  29. Sweedish Seed Balls | IKEA
  30. Vintage Primark | Wornwell & Primark
  31. Liar.co.uk = Boris Johnson | Mark Rofe
  32. Name A Bin After Your Ex | businesswaste.co.uk
  33. Corn Kid Promotes Sweetcorn | Green Giant
  34. Boss’ WhatsApp Conversation | Innocent
  35. Selfish Flickers | Clean Up Britain
  36. Chicken Stock Library | KFC
  37. Francis Bourgeois’ Fashion Range | Gucci & North Face
  38. Keys Launched From Space | Good Move UK
  39. Popcorn For The Downing St Drama | Butterkist
  40. Shop Greggs Merch | Primark & Greggs
  41. #TattooDuoOver | Duo Lingo
  42. Royal Sauces | Heinz
  43. The McBaguette | Netflix & McDonalds
  44. Kayne West Tattoo Removals | NAAMA Studios
  45. Big Mac Themed Smoke Detectors | McDonald’s
  46. Greggs Hen Party | Greggs
  47. Wagatha Cristie Snacks | Butterkist
  48. Cuthbert Is Back | Aldi
  49. Stay Overnight In The Mystery Machine | Air BnB
  50. The World’s Biggest Jaffa Cake | McVities
  51. Bye Gull Bye | Deliveroo
  52. Spoon Shaped Fries | Heinz
  53. Lucy’s Pizza | Dominoes
  54. Nostalgic Happy Meals | McDonald’s
  55. Jump The Queue Like Holly & Phil | London Dungeon
  56. Go To Bed With Harry Kane | CBeebies
  57. The Colnel’s Arms | KFC
  58. All Drugs Are Legal | Channel 4
  59. Un-Invitation | Hitched
  60. Chester’s New Sign | Visit Cheshire
  61. Creating Your Own Bridgeton Garden | The Telegraph
  62. Eau de isn’t Bacon | THIS