Social media marketing is pretty vital to every company, but it’s easier for some than it is others. Marketing plans can be particularly tricky to navigate at the best of times, so we’re here with some social media advice for B2B companies from The Source team. We have a wealth of experience in B2B PR […]
About Jessica Pardoe
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Meanwhile lets just say that we are proud Jessica Pardoe contributed a whooping 15 entries.
For the third time in our lives, and thanks to the Covid-19 pandemic, England has been plunged into a third nationwide lockdown. Clear instructions were given by Prime Minister Boris Johnson on Monday that we must “stay home, protect the NHS, save lives”. This means that non-essential retailers are to close, with most hospitality outlets such […]
As the year draws to a close, we’ve taken a look at some of our favourite PR campaigns of 2020. A difficult year to say the very least, there’s been a lot of red tape around executing certain marketing stunts. With not one, but two national lockdowns, it’s certainly not been easy. However, a lot […]
Plunged into the second England-wide lockdown of 2020, it’s imperative that communications are continued on social media. Remaining vocal not only reassures customers, but it also keeps a brand at the forefront of their mind. When a company has something to sell through lockdown, even better. You can read our blog from the first lockdown […]
TikTok is a social media platform that has grown rapidly. 2 years ago, it’d have been hard to imagine a channel that could compete with the likes of Facebook, Instagram and Twitter. But now, in 2020, there’s a new player in the game – and it looks like TikTok is here for the long haul. […]
Anyone can get it. Anyone can spread it. Stay home, protect the NHS, save lives. This is the new messaging that the government released last night, after previous attempts of strong Coronavirus communications messaging to the public arguably failed. Coronavirus Communications – How Important Is Getting The Message Right? Throughout the unfolding of this pandemic, […]
Coronavirus has caused truly extraordinary times, the UK – as well as several other countries – is currently on a lockdown. The first of its time. Travel has been limited to all but essential movement, many businesses (such as restaurants, non-essential retail stores and gyms) have been forced to close their doors for the foreseeable […]
As times are rather tense right now, let’s have some positivity. A few weeks ago, for Random Acts of Kindness Day, we shared that we’d decided to offer 6 months’ worth of complimentary charity PR to a local organisation who we felt were really in need of it. After leaving the decision to you, the […]
How effective is social media marketing? Well, we could tell you that it’s super worthwhile, but why not show you how effective it is instead? Never has a story better demonstrated the sheer power of social media than that of Petersfield Bookshop. A story that we at Source PR have had the pleasure of following […]
February 17th is Random Acts of Kindness Day in the UK, and ever interested in Awareness Days and how they can be leveraged in PR and Marketing campaigns, we thought we’d take a look at how brands can get involved. The Source are an ethical PR and marketing agency, we’re heavily invested in the rural […]