It’s no surprise that short-form video content is essential to your marketing strategy, but with two key players to choose from, you might be struggling to pick which platform to share your video efforts. Between Instagram Reels and TikTok, which channel is right for you? TikTok videos can go viral easily. But so can […]
CSR or corporate social responsibility is something that businesses of all shapes and sizes are incorporating into their operations and it’s something we like to do with almost all of our clients at Source as it can be an invaluable tool for building a business’ profile. From conglomerates to regional SMEs, companies are increasingly recognising […]
An organic LinkedIn strategy is all about building your business’ presence on the platform without relying on targeted ads or sponsored content. But how do you go about creating a successful organic B2B LinkedIn strategy for your client? Why LinkedIn? LinkedIn is a valuable platform for businesses of all sizes, providing the opportunity to […]
Next week marks #CheshireDay, something we all like to get behind here at Source PR. Our business is based on the outskirts of Chester city centre, in Tattenhall – a lovely rural village, and most of our team have either lived or worked in the county for many years. This year, the theme is ‘Your […]
When you look at Prime, it’s your standard energy drink. Loud and colourful with a name that suggests that inspires some sort of hyper-performance. With Logan Paul and KSI behind the brand Prime was always likely to be popular, but the inflated prices and irrational behaviour it has caused cannot be attributed to the two’s […]
As PRs, we always keep one eye on the industry and love seeing what businesses get up to day in, day out. Our morning chats in the office are often those of what creative pieces we’ve seen doing the round-ups, and as marketers we know it’s always important to stay on the ball with the […]
As we all return to work after a lovely festive break, we picked the refreshed brains of our team to find out what each of them believe will be the key trends in marketing and PR for the coming year. Jess McDonnell The continued focus on CSR “With the current state of the country (and the […]
“Should I be spending as much on PR and marketing when I’m having to cut costs to keep my business as profitable as possible?” This is a question you may be asking as 2022 comes to a close and the start of 2023 looks set to be marred by the ongoing UK recession. Quite often […]
Ever since Qatar was announced as the venue for the 2022 World Cup by the disgraced former FIFA President, Sepp Blatter back in 2010, this year’s tournament has been fraught with controversy. As the World Cup has drawn closer, the idea of Qatar hosting has grown ever more controversial, due to allegations of bribery that […]
Written by our PR intern and university student Bridie Buckingham… This week saw WhatsApp crash for over an hour and it was an hour of mayhem for some users. The messaging service owned by Meta (previously known as Facebook) left users unable to send messages, make calls or video chat for nearly two hours before […]
