Tag Archive for: marketing

Make Your Brand Stand Out From The Crowd

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If the phrase ‘we’ve updated our privacy policy’ sends a shiver down your spine, don’t worry – you’re not alone. The recent changes in GDPR laws have left few untouched by consent forms and promises of the sacred nature of personal data collection. But we’re not here to talk about the value of an opted-in database (worthy of a whole other post of its own, with our client Textlocal finding that 54% of opted-in SMS users will respond to a business text), but rather about the panic that ensued as the 25th May approached – and how this can harm your brand.

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Where will competitors be spending their Marketing Budgets in 2018?

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It’s a competitive world out there with ambitious businesses each seeking a secret recipe for a successful ‘marketing mix’ to help them win business and out compete competitors.  So, to help those who may be a little lost or unsure, we thought it would be useful to share what our clients are doing and the marketing trends that are proving popular in 2018.

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Emojis – More Than Meets The 👁

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The task of connecting with the Millenial market is getting harder and harder as young people become savvier about brand messages and stunts. But their love of emojis is showing no sign of slowing down – but proceed with caution: as the symbols have grown in variety, so have their meanings… Read more

Win or Lose – the Value of Awards

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No matter what industry you’re in, we can guarantee that there will be awards which your business could enter. From restaurants, to recruitment, to agriculture – all sectors relish the chance to bring together the best of the best and recognise excellence. But there’s more value to entering awards than the winning itself. To win an industry award is, of course, incredible – but that’s not the be all and end all…

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Tag Archive for: marketing