If you’ve been anywhere near social media within the last week or so, you’ll have noticed that there’s something of an unexpected war going on between two beloved supermarket brands at the moment: M&S, the British retailer, has launched a court case against German supermarket Aldi for allegedly imitating its birthday cake, Colin the caterpillar, […]
Written by our PR intern and university student Bridie Buckingham… Work experience is something we’ve all heard of. Whether at high school or university level, every teacher I’ve ever had has stressed the importance of ascertaining some sort of experience before I graduate. Being able to detail relevant work experience on your CV will help […]
This article first appeared in Creative Moment and was written by Janet Hare. Poetry has been around for thousands of years and has given the UK alone heaps of famous and infamous poets such as Chaucer, Keats, Wordsworth, Dylan Thomas, Robbie Burns, Sylvia Plath and many, many more. Typically though it is known as a […]
It’s safe to say that the pandemic has shown employees all over the world their workplace’s true colours. The range of response from managers, bosses and directors has been enormous: from some workplaces forcing their employees to download tracking applications that monitor their every move, to others fully embracing the opportunity to let their staff […]
Written by our PR intern and university student Bridie Buckingham… I think it is safe to say that this past year has not been kind to us. Staying at home, working from home, studying from home: they’re taking their toll. It is not always easy to adjust to a ‘new normal’ but never has it […]
Social media: a powerful tool that will connect you to your audience and help spread the word about what your brand has to offer. It is of course another platform that can encourage sales but a recent campaign had us thinking about how social media does not necessarily need to lead to an increased ROI. […]
At Source PR, we have plenty of experience gaining coverage for our clients, from the nichest of publications to some of the UK’s largest. From the BBC News to ITV, the Mirror Online and the Financial Times, we’ve got a track record we’re proud of. But we’re no stranger to local media, either. In […]
Last week, Instagram unveiled its biggest interface overhaul in ten years. The platform, which has over one billion users, has created a ‘Shop’ tab, where users can buy specific or recommended products directly from other users. It also released a ‘Reels’ section, which has been described by CNN as ‘a TikTok copycat feature.’ Instagram […]
While some businesses have folded due to the impact of COVID-19, others have managed to find their feet during it. We’ve seen tongue-in-cheek advertising slogans emerge, such as KFC’s switch from ‘It’s finger lickin’ good’ to ‘It’s good’ as a reference to the importance of hand-washing and personal hygiene, showing an increase of sense of […]
As the UK eases out of lockdown, and more businesses open their doors again in the ‘new normal’, many are likely wondering how to get customers to trust it’s safe to visit again, and how to boost sales after months of inactivity. The truth is, there are many ways in which you can rebuild your […]
